Why a Professional Website is SO IMPORTANT to a Real Estate Business?

Real estate is one of the most competitive industries. In order to stand out, realtors and agents must have a professional website. Real estate agents should have a website because it helps generate quality leads, create compelling branding and engage with prospective clients. In fact, it has become a standard, and customers expect to find their real estate agents online. According to the 2020 NAR Home Buyer and Seller Generational Trends Report, 93% of all buyers used online websites as information sources in their home search.